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Monday, May 2 • 1:30pm - 1:50pm
Experience Becomes Story

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Linguists, neurologists, and sociologists describe man as 'a storytelling animal'. Everything we experience is filtered to become story. It is how we make sense of the world. It is how we are wired. For those of us who create experiences and interactions, this simple idea should inform our every decision.

avatar for Matt Rollins

Matt Rollins

Executive Creative Director, MaxMedia
Matt Rollins is Executive Creative Director of MaxMedia in Atlanta. His team designs retail experiences for clients such as AT&T, Eddie Bauer, and Home Depot. | | Formerly Principal & Creative Director at Iconologic, Matt has spent over a decade designing brand stories and systems for leading institutions such as The Coca-Cola Company, International Olympic Committee, Visa and Volkswagen. | | He has been involved in the Olympic movement for... Read More →

avatar for Max Media

Max Media

MaxMedia is a digital retail experience agency dedicated to making today's always-connected consumer love shopping a little more.

Monday May 2, 2016 1:30pm - 1:50pm
NYIT AOB 1871 Broadway, New York, NY 10023