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Monday, May 2 • 10:40am - 11:00am
My Experience Is Better Than Your CPM

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Building a killer interactive experience is dependent on a multitude of variables. Many of which, have absolutely nothing to do with the programming or visuals. So what actually goes into experience design?
 
At Pearl Media, we have built dozens of interactive experiences for brands and agencies. Through our seasoned efforts, we have gained a wealth of knowledge in the subject. Please join Anthony Petrillo and Daniel Odham as they share our Five Pillars of building an interactive experience!
 
WARNING - Daniel has more enthusiasm and sass than the average human prior to noon. Don't say we didn't warn you.

Experts
avatar for Daniel Odham

Daniel Odham

SVP, PRODUCTION, PEARL MEDIA
As SVP, Production at Pearl, Daniel is our experiential specialist and is our go to for clients looking to integrate unique technologies to enhance brand engagement. | | Joining Pearl Media in 2013, Odham spear headed award winning campaigns for clients like Lifetime, Texas Tourism and more.Odham is an imaginative, solution-oriented experiential, mobile, gaming and social media specialist with over 8 years of experience in account management... Read More →
avatar for Anthony Petrillo

Anthony Petrillo

Sr. EVP, PEARL MEDIA
As Senior Executive Vice President of Pearl Media, Anthony works with brands and agencies nationwide to create unique experiential media activations. | | In 2008, he joined Pearl Media and has since developed award winning experiential advertising campaigns for clients like Chevy, Meryll Lynch, JetBlue, AT&T, TNT and Lifetime.Anthony then joined Channel M, a retail-based digital content network provider and helped to develop custom... Read More →

Partners
avatar for Pearl Media

Pearl Media

Pearl Media is a collective of thinkers, tinkerers, engineers, designers and dreamers. | | Our team is comprised of people with extensive experience in interactive design & implementation, 3D projection mapping, television & film production, event design & production, logistics and city relations among many other things. Having such a diverse group of talent allows us bring your program to life from all aspects. | | And for... Read More →


Monday May 2, 2016 10:40am - 11:00am
NYIT AOB 1871 Broadway, New York, NY 10023

Attendees (17)