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Monday, May 2 • 10:40am - 11:00am
My Experience Is Better Than Your CPM

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Building a killer interactive experience is dependent on a multitude of variables. Many of which, have absolutely nothing to do with the programming or visuals. So what actually goes into experience design?
At Pearl Media, we have built dozens of interactive experiences for brands and agencies. Through our seasoned efforts, we have gained a wealth of knowledge in the subject. Please join Anthony Petrillo and Daniel Odham as they share our Five Pillars of building an interactive experience!
WARNING - Daniel has more enthusiasm and sass than the average human prior to noon. Don't say we didn't warn you.

avatar for Daniel Odham

Daniel Odham

SVP, Production, Pearl Media
As SVP, Production at Pearl, Daniel is an experiential specialist, constantly looking to integrate unique technologies that enhance brand engagements. Odham is an imaginative, solution-oriented experiential, mobile, gaming and social media specialist with over 8 years of experience... Read More →
avatar for Anthony Petrillo

Anthony Petrillo

As Senior Executive Vice President of Pearl Media, Anthony works with brands and agencies nationwide to create unique experiential media activations.In 2008, he joined Pearl Media and has since developed award winning experiential advertising campaigns for clients like Chevy, Meryll... Read More →

avatar for Pearl Media

Pearl Media

Pearl Media is a collective of thinkers, tinkerers, engineers, designers and dreamers. Our team is comprised of people with extensive experience in interactive design & implementation, 3D projection mapping, television & film production, event design & production, logistics and... Read More →

Monday May 2, 2016 10:40am - 11:00am EDT