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Friday, May 6 • 9:25am - 10:10am
Why Would You Can’t

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The thing that most often holds us back isn’t a temporary creative block, lack of opportunity or lazy collaborators. We’ve seen the enemy, and it is us. Kim Alpert, award winning creative and digital rabble-rouser, will explore and expose the ridiculousness of subjectively deciding your own limits. Through her own personal stories – from murderous on-set rampages and agoraphobia to personal losses – she’ll illustrate how a “why would you can’t” approach calls bullshit on seemingly intractable creative limitations. Outcomes can be shaped by your approach — take one that’s unafraid of deadlines and unapologetic about your needs.

avatar for Kim Alpert

Kim Alpert

Director of Creative Technology, DCI-Artform
Kim believes, first and foremost, in human-centric design and integrating technology with strategy in her time-based work.With a background in fine art, music, and carpentry Kim brings an attention to detail and diverse styles to both her video installation and advertising work. Kim’s... Read More →



DCI-Artform combines Retail Science, marketing strategy and over 70 years of developing in-store experiences globally to deliver proven, integrated solutions that impact consumers’ relationships with brands, both physically and emotionally. Our solutions drive specific behavior... Read More →

Friday May 6, 2016 9:25am - 10:10am EDT