Creative Tech Week

This has been the decade of mobile UX. Since iPhone 1, with the leather backgrounds and glassy buttons, all the way to now with the large 2D titles and with not a single drop shadow in sight, we have witnessed a rapid evolution towards the optimal usability that we see today. 
Things appear to be settling down, with every silicon startup reverting their website to a $30 Wordpress theme because the full-width responsive video backgrounds and embedded fonts are really all they could ever want. 
However, there is something big coming, and the likes of Snapchat have thrown a grenade back into the UX universe just when we thought the largest changes had already occurred. I will be analyzing the trailblazing design decisions that have led Snapchat to become the fasting rising social network and a formidable threat to Facebook’s dominance in the months and years ahead.