Memetic Arts is a New York City-based digital media publisher whose apps explore and showcase the potentials of creative technology.
U-GRUVE is an Audio Augmented Reality system that enables composers to create interactive soundtracks for public spaces. To experience the music, listeners visit a U-GRUVE location, fire-up the app on their GPS-enabled device, and walk throughout the location to trigger, mix, and manipulate synchronized audio clips.
While it will be available in early April, U-GRUVE will officially launch in conjunction with Creative Tech Week, and we invite you to visit the designated sites around the city to experience U-GRUVE for yourself. More info on locations, features, and composers can be found at u-gruve.com.